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Founded by award-winning publicist Anna Fitzgerald, ms.fitz communications is a music PR and promotions company based in Sydney, Australia.

about ms.fitz

As a publicist for 20 years, Anna Fitzgerald is a well-known and respected figure in the Australian music industry. Spending the last ten years as Director of Publicity & Promotions at independent label TMRW Music Group (previously Ministry of Sound Australia), Anna has worked with world-dominating Australian artists like PNAU, FISHER and Peking Duk, plus international superstars such as Jax Jones, Duke Dumont and Loud Luxury. Prior to joining TMRW Music, Anna was a publicist at major labels Sony Music and Warner Music working with a diverse roster of artists, from Jessica Mauboy to Usher and Slash.

Alongside KLP, Anna is the co-founder of Ricochet Ball, a mixed netball tournament for the entertainment industry which has raised over $75,000 for charity in only three years.

Anna was named Publicist of the Year at the inaugural Industry Observer Awards, was a recipient of a Women in Music Australia Soho House Fellowship, and has been a speaker at several industry conferences and events including Electronic Music Conference and Vivid Ideas.


what we do

We love to talk about music.

ms.fitz communications specialises in servicing music to Australian radio, particularly triple j and commercial radio. We devise strategic and dynamic promotional plans to secure airplay and grow your audience.


Having worked with some of the biggest names in electronic music globally, we also have great relationships with dance radio in Australia, New Zealand and internationally.


We can create and execute on-ground promotional schedules covering radio, TV, print and online media, and we can also get your music in front of DSPs.

who we've worked with

what people say about us


"Anna Fitzgerald is hands down the most ambitious, devoted, hard working and most of all caring person we have had the pleasure of working with and anyone else that knows her or has been lucky enough to work with her will tell you the same. Not only is she passionate but she has a unique angle of working within the music industry that feels leaps and bounds ahead of the rest. A true legend whose legacy has only just begun."

Keli Holiday, Peking Duk

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© ms.fitz 2024

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